Issue #43 — A Land of Living Culture

US$5.00

📸 Where timeless heritage meets bold creativity, and the Silk Road spirit is reborn in modern form.

 Uzbekistan’s reputation as a top destination continues to rise — named the 4th fastest-growing tourism spot by the UNWTO — and this edition of Visit Uzbekistan shows you why. From golden cities to golden roads, eternal art to modern energy, Issue 43 is a celebration of a country in motion.

Inside you’ll find:

  • 📚 Passion Ouzbékistan — A Paris-born tribute to Uzbek heritage: art historian Frédérique Beaupertuis-Bressand unveils a decades-long research project turned landmark publication (p.8)

  • 🌳 10 Reasons to Visit Silk Road Samarkand — Discover a city where ancient roots meet modern comfort, and every hotel, square, and canal carries the energy of the Silk Road (p.12)

  •  🚀 Hospitality as Strategy — Rocket DMC’s Negina Mukhtarova on how modern tourism is reshaping Uzbekistan’s image, economy, and global standing (p.16)

  • 🕌 The Golden Journey — Why Samarkand, Bukhara, and Khiva continue to dazzle as cultural powerhouses, and how Khiva became 2024’s Islamic Tourism Capital (pp.18, 30)

  •  🏙️ Modern City Life — From “24 Hours in Tashkent” with Diana Lavrenteva (p.22) to co-working hubs and taxi comparisons, experience Tashkent like a local (p.22)

  •  🎨 Living Culture & Eternal Cities — Explore the Eternal City in Samarkand (p.20), meet young Tashkent artists (p.42), and dive into ancient Uzbek ornaments, textiles, and ceramic dynasties (pp.28, 48, 50)

  •  🎓 The Future in Focus — With SIUT (p.46) and MICE tourism experts (p.52), Uzbekistan is investing in education, sustainable business, and next-gen infrastructure, including the new Samarkand airport (p.39)

  • 🏒 Unexpected Discoveries — From the legacy of Uzbek ice hockey (p.54) to the soulful artistry of plov (p.56) and the rich gastronomy of Silk Road Samarkand (p.58)

Whether you’re drawn by history, hospitality, or hidden gems, Visit Uzbekistan invites you to see this land not just as a destination — but as a living masterpiece of culture, craft, and change.

Visit Uzbekistan — where tradition is alive and the future is already here.

📸 Where timeless heritage meets bold creativity, and the Silk Road spirit is reborn in modern form.

 Uzbekistan’s reputation as a top destination continues to rise — named the 4th fastest-growing tourism spot by the UNWTO — and this edition of Visit Uzbekistan shows you why. From golden cities to golden roads, eternal art to modern energy, Issue 43 is a celebration of a country in motion.

Inside you’ll find:

  • 📚 Passion Ouzbékistan — A Paris-born tribute to Uzbek heritage: art historian Frédérique Beaupertuis-Bressand unveils a decades-long research project turned landmark publication (p.8)

  • 🌳 10 Reasons to Visit Silk Road Samarkand — Discover a city where ancient roots meet modern comfort, and every hotel, square, and canal carries the energy of the Silk Road (p.12)

  •  🚀 Hospitality as Strategy — Rocket DMC’s Negina Mukhtarova on how modern tourism is reshaping Uzbekistan’s image, economy, and global standing (p.16)

  • 🕌 The Golden Journey — Why Samarkand, Bukhara, and Khiva continue to dazzle as cultural powerhouses, and how Khiva became 2024’s Islamic Tourism Capital (pp.18, 30)

  •  🏙️ Modern City Life — From “24 Hours in Tashkent” with Diana Lavrenteva (p.22) to co-working hubs and taxi comparisons, experience Tashkent like a local (p.22)

  •  🎨 Living Culture & Eternal Cities — Explore the Eternal City in Samarkand (p.20), meet young Tashkent artists (p.42), and dive into ancient Uzbek ornaments, textiles, and ceramic dynasties (pp.28, 48, 50)

  •  🎓 The Future in Focus — With SIUT (p.46) and MICE tourism experts (p.52), Uzbekistan is investing in education, sustainable business, and next-gen infrastructure, including the new Samarkand airport (p.39)

  • 🏒 Unexpected Discoveries — From the legacy of Uzbek ice hockey (p.54) to the soulful artistry of plov (p.56) and the rich gastronomy of Silk Road Samarkand (p.58)

Whether you’re drawn by history, hospitality, or hidden gems, Visit Uzbekistan invites you to see this land not just as a destination — but as a living masterpiece of culture, craft, and change.

Visit Uzbekistan — where tradition is alive and the future is already here.